Signing In to CaliberMind

New to CaliberMind - Start Here!

How to use Dashboards

The New Home Page

Digital Marketing Terminology

How Does CaliberMind Define a "Channel"?

What Is a CaliberMind Event or Event Table?

Adding Your First Connector

How To Connect AdRoll / RollWorks

How To Connect Google Analytics

How To Connect HubSpot

How To Connect LinkedIn Ads

How To Connect Marketo

Kickfire

Overview of Connectors

ZoomInfo / DiscoverOrg

CaliberMind IP Addresses for Whitelisting

Setting Up the LinkedIn Push Connector

Connecting Tableau to CaliberMind

Ingesting CaliberMind Data Into Snowflake

Klaviyo connector [Via Fivetran]

In-App Notifications

Google Sheets

Segment Connector [via FiveTran]

Pushing Caliber Mind Person Engagement Data to Salesforce

Integrations Appendix by Connector

Act-On

SFTP Connector - Updated 2021

Connecting Your Data Warehouse to CaliberMind

Salesforce Connector [via FiveTran]

Connector Health and Web Tracker Health reports

How to Connect Facebook Ads

Connecting G2, Bombora, or 6sense

CaliberMind Connectors

SFTP Synced Files - Making a Data Change

How To Connect Outreach

CaliberMind Connectors - Start Here!

Power BI/ Tableau/ Looker Connectors Article

Google Ads Connector (via FiveTran)

Pardot Connector [via FiveTran]

Connections - Email Notifications

CaliberMind Data Access FAQs

Twitter API Connector via Fivetran

Microsoft Bing Connector

Setting Up the Salesforce Push Connector

How To Connect Microsoft Dynamics

Bing/Microsoft Ad's Connector

Connectors Status Page

CaliberMind Entity Relations and System Tables

Developer Guide - Start Here!

What is Google BigQuery

CaliberMind Common Data Sources

CaliberMind Identity Levels

What are Lists?

Importing a List

Account List Upload File Requirements

Keyboard Shortcuts using SQL

Creating an Account List From a Campaign

How to create a list of all Opportunities that have a very low Engagement

People List Upload File Requirements

Campaign List Upload File Requirements

Use Case Videos - Creating a List Using the List Builder

Creating a List Using the List Builder - Step-by-Step Instructions

Creating Company Lists using SQL

List Builder - Start Here!

Creating Company Lists in List Builder

Where is my Segments Menu?

Downloading a List - Step-by-Step Instructions

Object Mapping Filters

How to Map Your Salesforce Opportunity Revenue Field

Object Mapping: Create a Filter

Object Mapping: Create a Mapping

Adding Custom Columns in Salesforce

Custom Configuration for Object Mapping

Object Mapping: Create a Replacement

Standard Channel Logic

Channel Ranking Logic

Setting Up Account Trend Emails

UTM Parameters Formatting and Best Practices

Object Mapping for Filters - Start Here!

Object Mapping: Create a Campaign Substitution

Installing AnalyticsJS (CaliberMind snippet)

Two ways to identify prospects that submit a form containing email address using AnalyticsJS

Install AnalyticsJS on a HubSpot website

Using AnalyticsJS Identify on embedded Hubspot forms

Using AnalyticsJS Identify on embedded Marketo forms

Types of Analytics.js Calls

Analytics.JS Overview

Using Analytics.js to Track Web and Product Events

Web Tracker and Installation Settings - Start Here!

How Cookie Settings Affect the Analytics.JS Tracking Script

Google Tag Manager (GTM) Ad Blockers

Using AnalyticsJS with Drift

How to check your AnalyticsJS implementation

Flows Status Page

How to use QuickFlows

Merge records in Salesforce CRM

Add a Quick-Flow to Salesforce Campaign

Using ClearBit Flows

Linking CaliberMind Attribution Data to Salesforce

CaliberMind's Most Popular Flows | Automations

Setting Up Workflow - Lead Deduplication

ZoomInfo - Add-to/Enrich your database

Setting Up Workflow - Website Repair

Setting Up Workflow - Account Deduplication

Setting Up Workflow - Contact Deduplication

Campaign-Program Membership

Program Logic for Campaigns

Custom Campaigns

Custom Programs for Campaigns

Campaigns - Start Here!

Single Sign On (SSO) Setup

Manage Users - Viewing, Inviting, Updating Users and Roles

CaliberMind Data Warehouse Access in Google BigQuery

Administration and SSO - Start Here!

User Authentication and Provisioning

Insights - Create Multiple Engagement Score Models

How to Change Event Touch Scores

Sales Opportunity Data Model

Engagement Scoring Time Decay - How It Works & How to Change It

Engagement Scoring Models Overview

How to Add or Change Engagement Score Multipliers

Add or Change Engagement Score Filters

Using Engagement Score to Trigger an Update in Salesforce

Account-to-Lead (A2L) Matching

Lead-to-Account Matching (L2A)

Pushing CaliberMind ABM Scoring Fields to Salesforce.com

Linking to CaliberMind Reports in Salesforce

Which touches and events are we scoring?

Customize Engagement Scoring Models - Start Here!

Custom Attribution Configuration - Custom Weighting

Default ABM Scoring Logic

Account-Based Marketing Reports

Attribution Models: W-Shaped

Attribution Models: Middle

Chain-Based Attribution Model

Removal effect with a Markov chain model

Attribution Reports Summary

Attribution - CaliberMind versus Embedded Attribution in Salesforce?

Choosing the Right Attribution Model

Virtual Campaigns in CaliberMind

The A-Shaped Model

Campaign Types - Best Practices for Easy-to-Read Attribution

Best Practices for Tracking Return-on-Ad-Spend (ROAS)

Demand Generation Reports Summary

ABM Engagement & Attribution Together

Revenue Contribution Reports Summary

Data Integrity Reports Summary

Best Practices for Data Hygiene - Attribution Report Problems

Customer Success Reports Overview

CaliberMind Analytics Concepts

Overview of Analytics and Attribution

Filters and Hyperlinks

Using the Engagement Trending Report

Using Tags to Organize Your Lists

Attribution Overview - Campaign Performance Table

Using Campaign Lists in Dashboards

Using Account Lists in Dashboards

CaliberMind Metrics Definition

Return On Ad Spend Dashboards

Creating and maintaining a custom advertising budget for ROAS