Are you interested in fine-tuning your engagement scores? Our configuration screens allow you to change how many points you allocate to each event type and add multipliers for high-value contacts.

Things change in marketing. Sometimes a tactic that used to bring in scores of leads fizzles out and at other times, the inspiration to try something new hits. Our lead score configuration tool will help you make adjustments as you need them.

How to Add or Change Engagement Score Multipliers Any newly created model will take up to 24 hours to update for use. This is a multi-step tutorial What Is a Multiplier? Behind our scoring models, we allow you to control how many points each event type can get. We also...

How to Add or Change Engagement Score Filters Any newly created model will take up to 24 hours to update for use. This is a multi-step tutorial Why Add an Engagement Score Model Filter? Engagement model filters help you constrain the breadth of activity types you want to include in...