CaliberMind Knowledge Base and Docs

Setting up SalesForce for Engagement Scoring (Account and Contact Records)

One of the primary uses of CaliberMind is to monitor all of the engagement across all your platforms and channels - and roll it up to the Contact and Account level. Once you have that information in…

Removal effect with a Markov chain model

This article assumes you are familiar with the Markov chain model as it relates to attribution. If you'd like a brief overview, check out our knowledge base article on the topic. In order to determin…

Pushing CaliberMind ABM Scoring Fields to Salesforce.com

One of the best features in a Customer Data Platform, such as CaliberMind, is the ability to READ and WRITE to core systems. For example, a Sales Manager may want to make sure her reps spend most of…

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System Overview

Helpful walk-throughs and tips for getting immediate value from CaliberMind.

39 articles by 6 authors

ABM Engagement

Best practices in setting up your marketing stack to support your Account Based Marketing initiatives.

8 articles by 3 authors

Analytics

Edit and Save dashboard in CaliberMind based on our Revenue Marketing reporting templates.

25 articles by 7 authors

List Builder

Leverage List Builder as a replacement for grunt-work done in spreadsheets. Query ALL your data in near real-time, run powerful calculations or build lists of target accounts for ABM.

7 articles by 5 authors

Tutorials and Use Cases

Product instructions, walkthroughs and helpful instructions on using CaliberMind.

12 articles by 4 authors

Settings

6 articles by 1 author

Flows

How to use Specific CaliberMind Flows

6 articles by 3 authors

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