Insights - Attribution - Program Detail

Before You Use the Program Detail Dashboard

The Program Detail Dashboard is best navigated to from the Attribution Summary and Attribution Overview Dashboards. This will allow you to select which Aggregation Type, time period, and other factors you want to view the data by. Please check out the Attribution Summary Dashboard and Attribution Overview Dashboard articles if you haven't already.

The Program Detail Dashboard

If you want to better understand Attribution at the Program level (i.e Direct, Display, email) use the Program Detail dashboard:

  • You can use the Program Filter in the Filter menu to the right and select which the programs you want to report on:

  • The Categories at the top of the chart allow you to pivot your data by different factors:

For more information on Terminology and Key Concepts in Attribution Dashboards, go here.

For more information on using Filters and Aggregation Types, go here.


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