Return On Ad Spend

CaliberMind's Return-on-ad-Spend (ROAS) reports match up click-through, spend and performance data against our campaign attribution tables. This allows laser-focused analysis and optimization of which attribution is showing throughout the funnel.

Ad Performance by Platform

The macro-level report that shows all efforts related to marketing advertising.

ROAS: Overview

Similar to the Ad Performance by Platform Report, but focused around various customer life-cycle stages.

ROAS: Campaigns

Clicking in to an ads performance metric (example a bar chart showing LinkedIn performance) -- we land on this detailed campaign performance report showing campaigns launched from the selected platform.

LinkedIn - Programs

A "Program" in CaliberMind is a group of campaigns. In LinkedIn programs are generated using the "campaign groups" feature. When campaign group is created in LinkedIn, it will automatically show in CaliberMind's reporting.


How did we do?


Powered by HelpDocs

Powered by HelpDocs