Model Configuration

Insights - Create Multiple Engagement Score Models

Create Multiple Engagement Model. Add Rules Instructions. This is a multi-step tutorial. Complete Video Instructions.. Add Rule Introduction. This module aims to explain why you would want a differen…

Cathy Funderburg
Updated 6 months ago by Cathy Funderburg

How to Change Event Touch Scores

Things change in marketing. Sometimes a tactic that used to bring in scores of leads fizzles out and at other times, the inspiration to try something new hits. Our lead score configuration tool will help you make adjustments as you need them.

Camela Thompson
Updated 7 months ago by Camela Thompson

Sales Opportunity Data Model

Sales Opportunity Data Model. Using the Sales-Opportunity Data Model, you can perform simple reporting using tables that will look familiar to Salesforce customers. Person List, Campaign List, Account…

Cathy Funderburg
Updated 1 month ago by Cathy Funderburg

Engagement Scoring Time Decay - How It Works & How to Change It

How to Add or Change Engagement Score Time Decay. Any newly created model will take up to 24 hours to update for use. What is Time Decay? CaliberMind's engagement models all include a linear time dec…

Cathy Funderburg
Updated 7 months ago by Cathy Funderburg

Engagement Scoring Models Overview

Are you interested in fine-tuning your engagement scores? Our configuration screens allow you to change how many points you allocate to each event type and add multipliers for high-value contacts.

Camela Thompson
Updated 6 months ago by Camela Thompson

How to Add or Change Engagement Score Multipliers

How to Add or Change Engagement Score Multipliers. Any newly created model will take up to 24 hours to update for use. This is a multi-step tutorial. What Is a Multiplier? Behind our scoring models,…

Cathy Funderburg
Updated 1 month ago by Cathy Funderburg

Add or Change Engagement Score Filters

How to Add or Change Engagement Score Filters. Any newly created model will take up to 24 hours to update for use. This is a multi-step tutorial. Why Add an Engagement Score Model Filter? Engagement…

Cathy Funderburg
Updated 1 month ago by Cathy Funderburg

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